Projects

Signal Intent: Online calculator

Signal Intent (now Chimney) is a platform for creating powerful online calculators that are incredibly easy to set up. As providers of fintech software development services, we helped build this solution that lets businesses craft interactive tools hassle-free, adjusting everything from visual elements to calculation formulas without coding knowledge. The outcome? Reaching financial institutions by providing them with an opportunity to improve customer relationships while gaining valuable insights into decision-making patterns.

Signal Intent, a custom financial calculator platform

Signal Intent is a platform for businesses looking to build custom web calculators with minimal effort. The calculators can be easily configured and set up using the admin panel — starting from the interface and ending with constants for calculation formulas.

Built by Brights, the platform features responsive design across all devices, extensive customization options in branded colors, fonts, and logos. We also provided real-time analytics dashboard development for monitoring views and clicks.

Developing a flexible financial tool generator

Our main challenge was to create a system that would allow anyone to develop financial calculators for websites that perfectly match their business needs. The goal was to design a platform where calculations and styling could be modified through the most convenient interface possible, with one-click integration into any web page without requiring technical expertise.

Using our SaaS development approach for financial tools

The Signal Intent journey began with MVP development outsourced to Brights. As a result of this financial SaaS platform development, we created a tool that allows any user to utilize it without the developer's help. To be more specific, we developed calculators with over 35 templates that run and update in real-time, enabling users to create solutions in minutes.

Technologies

Our team has chosen progressive technologies that provide ultra-fast, dynamic, and precise product operation:

PostgreSQL ES6 Vue.js Node.js AWS UX Design UI design

Outcomes of custom online calculator development

Signal Intent has become a truly unique product that is administratively managed and can perform all the necessary tasks — from creating a unique design to receiving real-time analytics.

Our financial and banking tool development company is proud to have been part of the Signal Intent journey, laying the foundation for its ongoing success. Now, the product is in safe hands: after we successfully developed the calculator functionality, the Signal Intent internal team took over and continues to refine and enhance its offerings.

Key features we developed

  • Customizable financial calculator builder

  • Real-time analytics dashboard

  • Seamless website integration with widgets

  • Responsive design for all devices

  • Secure data processing and storage

Main screen

The dashboard's main screen provides a comprehensive overview of all configured calculators with their essential analytics in a single view. As a result, users can quickly assess performance metrics without navigating through multiple pages.

Calculator management

This dedicated section allows for efficient calculator editing with an intuitive interface. Users can modify parameters while viewing real-time changes in the preview panel. Once satisfied, clicking the “Publish” button immediately deploys the calculator.

Visual style

We set up calculator editing in such a way that changing the necessary calculations could be widened by fully integrating corporate visual style: colors, logos, and fonts. The user sees all changes in real-time.

Widget settings

One of our standout features is the lightweight widget system — a minimalist tool that accompanies users throughout their website in any configuration. The same widget can be implemented across all pages, or different widgets can be assigned to individual pages. Setup is remarkably easy: users customize the widget button look, place it anywhere on screen without restrictions, select target pages, and style it in branded colors. This approach helps develop embeddable widgets with analytics that serve as ever-present calculator assistants.

Analytics

Our development allows for receiving analytical data about all calculators in real-time. This tab demonstrates information about the audience, as well as traffic, engagement, and conversion indicators in order to make the necessary changes fast and have insights to attract new users. As a SaaS platform with real-time reporting, the system enables monitoring calculator performance and making data-driven decisions without delay.

Build a financial solution worth sharing

Whether you need to develop tools for credit unions, mortgage calculators, investment tools, or financial planning software — we’ve got the expertise.

Who can benefit from a similar solution?

  • Banks and credit unions that want to enhance customer engagement through interactive financial tool development

  • Fintech startups developing financial planning platforms

  • Real estate agencies considering custom mortgage calculator development

  • Investment firms integrating custom financial software solutions like ROI calculators

  • Financial advisors providing personalized planning tools

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