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UX Audit Agency

At Brights, we provide comprehensive UX audits to drive conversions and cultivate loyal customers through improved user experiences. We believe that captivating users requires the perspective of painstakingly meticulous UX designers — and that’s exactly what Brights offers.
Our UX team is driven by problem-solving. For them, finding ways to enhance user experience is just as thrilling as a scavenger hunt. They may come across as borderline nerds, but trust us, that's exactly who you want to do an audit and create a UX strategy for your product.

Make your
product
user-centric

Clients who trusted us with UX audit.

Pireus Bank
Yasno
Youngliving
Renovero

Red flags that call for a UX audit.

Low user engagement

Users do not interact with the product as expected

High bounce rates

Many visitors leave the platform after viewing 1-2 pages

Drop in customer retention

Fewer users are returning to the product over time

Declining competitiveness

The product is falling behind industry standards

Accessibility issues

Some users are unable to access your product

Negative user feedback

Users express dissatisfaction with the product

Inconsistent user experience

Experience with the product varies across different platforms

Internal concerns

Team members consistently report UI/UX issues

Let’s make your audience love your product
Request a UX audit with Brights to improve user engagement, decrease bounce rates, and simply make your software competitive.

UX audit services we offer.

Interviews and workshops

Through interviews and workshops with stakeholders, we clarify business goals, key metrics, and product positioning, which our team later verifies during research. User interviews help us reveal insights into user behavior, preferences, and pain points, allowing us map the user journey and identify improvement areas.

Competitive analysis

The activity helps us get a holistic view of the market. Based on the analysis, we identify points of parity and points of difference to determine features that are mandatory for competitiveness and unique solutions to stand out. Additionally, competitive analysis helps us research the best user patterns, which we can leverage in our work.

Surveys

After conducting user interviews, we use surveys to triangulate and validate the collected data and make sure that it accurately reflects user needs and preferences. This helps us confirm the relevance of our findings and strengthens the reliability of our insights.

Analyzing user flows

We examine the paths users take through the product to identify any obstacles that hinder their experience. Pinpointing these blockers allows us to optimize the user journey and ensure smoother navigation so that users can achieve their goals through the product and enjoy the experience.

Accessibility analysis

We analyze the product for accessibility and determine whether it is convenient for people with visual, hearing, and mobility impairments to use it. Additionally, we provide solutions to enhance the user experience for these individuals, making the product useful and enjoyable for every user out there.

Informational architecture assessment

The activities involve analyzing and testing the product’s information architecture (IA), which organizes and labels content for effective navigation. Through methods like card sorting and tree testing, we ensure logical and intuitive data organization. This is especially useful for complex navigation, deeply nested pages, and testing shifts from traditional to experimental IA.

User testing

Moderated and unmoderated user testing allows us to validate hypotheses and solutions at the prototype stage or assess existing product usability. By watching how users interact with the product and navigate to a target action, we identify areas for improvement. With prototype testing, we can validate new designs before development, saving costs by catching errors early.

UX strategy

The final step of the UX audit is a UX strategy. Based on insights from our research and client input, we develop a comprehensive UX roadmap. The strategy includes our data-driven recommendations for the necessary implementations that will allow the client to meet project goals and user expectations.

Types of products we work with.

Why Brights?

For each user experience audit, we select a custom set of activities tailored to the needs and challenges of a specific case.

Our focus industries.

Key scenarios to perform a UX audit.

01

Before launch

The audit ensures all critical errors and shortcomings are identified and eliminated before presenting the product to users.

02

After launch

The audit helps evaluate early user interactions, identify unexpected problems or areas for improvement, and quickly address these findings.

03

Drop in productivity

The audit allows you to identify and fix the underlying issues causing a decrease in user engagement, increased bounce rates, drop in conversions, etc.

04

Declining relevance

The audit is essential for analyzing how well the product meets current user needs and market trends and developing a strategy for user migration, if necessary.

05

Before major updates or integrations

The audit is used to assess the current product to identify strengths and weaknesses and help prioritize and plan future changes.

06

Regular updates and improvements

Planned UX audits every 3–6 months are instrumental in tracking the effectiveness of changes and adapting to new user requirements and market conditions.

Our process

01
Initial client meeting
02
Goals and scope definition
03
Audit execution
04
Data evaluation and analysis
05
Report preparation
06
Results presentation and Q&A

UX audit deliverables.

Competitive analysis

We analyze your competitors to uncover strengths, weaknesses, and opportunities for your digital product.

Heuristic evaluation report

We assess your product’s usability through established UX principles to identify key issues

New IA proposal

We offer a new information architecture to improve the organization and accessibility of your content.

Proto personas

We create detailed profiles of your target users to help guide design decisions effectively.

Prioritization matrix

We rank issues based on stakeholder input, budget limitations, and the severity of the problems found.

Enhanced user flows

We optimize user pathways to make navigation and interactions smoother and more intuitive.

UX strategy

We combine all our findings and recommendations into a clear, actionable plan for improving your product.

Accessibility recommendations

We provide guidelines to improve the accessibility of your product for all users, including those with disabilities.

The business impact of a UX audit.

The purpose of a UX audit is to find what’s preventing your product from growing and offer a strategy for fixing your product, making it accessible, easy to navigate, and loved by users.

The ultimate goal of this process is to make the product work for the benefit of your business, i.e., bring in new users, increase ROI, and give you a stronger competitive edge on the market.

Find out what’s holding your product back.
Book a free consultation to see how a UX audit with Brights can help.

Five pillars of our UX design philosophy.

1.

Focus on users

The core philosophy of any UX design audit is user orientation. Our task is to make decisions based on users' needs, expectations, and behavior while ensuring our solutions are empathetic and inclusive of all individuals.

2.

Evidence-based approach

All decisions should be based on data and real observations, not assumptions. To this end, we use analytics and metrics to understand user behavior and conduct user research to gain deeper insights into their motivation and needs.

3.

Continuous improvement

A UX audit is not a one-time action. User experience can be continuously improved based on new data and feedback, which require quick reaction. This requires an adaptable and interactive approach with constant testing, analysis, and improvement implementation.

4.

Cross-functional collaboration

An effective UX audit involves collaboration between different teams and specialists, including designers, developers, marketers, researchers, and all stakeholders. This will ensure the whole team has a unified vision of UX goals and principles.

5.

Ethics and responsibility

By adhering to ethical standards, we provide a high-quality, honest user experience. In practice, this means clear, transparent communication and an unwavering commitment to safeguarding personal information.

Clients
say.

Brights is rated 5/5 average from reviews on Clutch

The platform launched ahead of schedule, leading to faster sales. Brights software development agency showed impressive commitment to the project, formulating innovative solutions to challenges that focused on optimizing end-user experience. Their accessibility and drive for quality were greatly appreciated.
“The platform launched ahead of schedule, leading to faster sales. Brights software development agency showed impressive commitment to the project, formulating innovative solutions to challenges that focused on optimizing end-user experience. Their accessibility and drive for quality were greatly appreciated.”
Despite the niche product, Brights is able to quickly understand the requirements and deliver them in a timely manner. The project manager is professional and responsive. Customers can expect a team of experienced and dedicated experts to handle complex tasks.
“Despite the niche product, Brights is able to quickly understand the requirements and deliver them in a timely manner. The project manager is professional and responsive. Customers can expect a team of experienced and dedicated experts to handle complex tasks.”
The solution has been critical to early startup success and has significant growth potential. Brights was quick to ask clarifying questions and committed to deadlines. Their ability to offer alternative ideas for product optimization at the right time was especially welcome.
“The solution has been critical to early startup success and has significant growth potential. Brights was quick to ask clarifying questions and committed to deadlines. Their ability to offer alternative ideas for product optimization at the right time was especially welcome.”
I am pleased to count Brights software as a partner for all tasks related to the implementation of our app. Their skillset covers the scope of UX/UI design to implementation and testing, and we could complete some critical phases, in a timely and efficient manner. Their costs and schedule are totally under control, thanks to a strong dedication and communication.
“I am pleased to count Brights software as a partner for all tasks related to the implementation of our app. Their skillset covers the scope of UX/UI design to implementation and testing, and we could complete some critical phases, in a timely and efficient manner. Their costs and schedule are totally under control, thanks to a strong dedication and communication.”
Brights' website redesign resulted in a 35% increase in leads and attracted and engaged potential end clients. Throughout the project, they demonstrated responsiveness, flexibility, and proactivity. Their cost-effectiveness, unwavering commitment, and utmost professionalism were noteworthy.
“Brights' website redesign resulted in a 35% increase in leads and attracted and engaged potential end clients. Throughout the project, they demonstrated responsiveness, flexibility, and proactivity. Their cost-effectiveness, unwavering commitment, and utmost professionalism were noteworthy.”
Brights’ work meets all client expectations so far. They excel in offering strategic feedback. Their code quality is high, and they’re very thorough in their testing. The team is organized and efficient in managing the project. Brights is an innovative team that brings its client’s vision to life.
“Brights’ work meets all client expectations so far. They excel in offering strategic feedback. Their code quality is high, and they’re very thorough in their testing. The team is organized and efficient in managing the project. Brights is an innovative team that brings its client’s vision to life. ”
Brights software agency has excellent project management skills and communicates effectively. The project manager does a great job of keeping everything organized and clear. All team members are very involved and engaged in the whole project.
“Brights software agency has excellent project management skills and communicates effectively. The project manager does a great job of keeping everything organized and clear. All team members are very involved and engaged in the whole project.”
The Brights team was a pleasure to work with. They went above and beyond in understanding the complexity of the project and provided smart solutions in a very tight time frame. On top of that, their team was professional, knowledgeable, and helpful.
“The Brights team was a pleasure to work with. They went above and beyond in understanding the complexity of the project and provided smart solutions in a very tight time frame. On top of that, their team was professional, knowledgeable, and helpful.”
The company delivers professional results that meet specifications, for a reasonable price. The finished CRM is easy to use and capable of handling complex tasks. Brights used regular conference calls to communicate effectively and work towards a deliverable that met expectations.
“The company delivers professional results that meet specifications, for a reasonable price. The finished CRM is easy to use and capable of handling complex tasks. Brights used regular conference calls to communicate effectively and work towards a deliverable that met expectations.”
Taras Żerebecki
Head of Operations, Tradalaxy
Canada, Ontario

Brights is rated 5/5 average from reviews on Clutch

Darragh Hayes
CEO, LEI Worldwide
Ireland, Dublin

Brights is rated 5/5 average from reviews on Clutch

Matthew Covi
Founder, Signal Intent
USA, NY

Brights is rated 5/5 average from reviews on Clutch

Vincent Favereau
Co-Founder, Monest
UK, London

Brights is rated 5/5 average from reviews on Clutch

Guillaume D. Champeau
CCO & Co-Founder, TRES BIEN GmbH
Germany, Munich

Brights is rated 5/5 average from reviews on Clutch

Steve Fuller
CEO, The Guided App
USA, California

Brights is rated 5/5 average from reviews on Clutch

Vincent Tavernese
Founder, Flippick Inc.
USA, NY

Brights is rated 5/5 average from reviews on Clutch

Anett Thomson
Head of Strategy & Partnerships, The Earth Foundation
Geneve, Switzerland

Brights is rated 5/5 average from reviews on Clutch

Max Breus
Systems Engineer, CPA Canada
Toronto, Canada

Brights is rated 5/5 average from reviews on Clutch

Brights is rated 5/5 average from reviews on Clutch

FAQ.

A UX audit can definitely help with accessibility and compliance issues. The UX team typically reviews the digital product against the latest standards and guidelines to find areas for improvement so that it’s user-friendly and accessible for everyone.

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